Blogging is not just a hobby anymore, blogging can actually make a lot of money for an individual nowadays. To be honest, making money through blogging is not easy. But the best part of blogging is that anyone can do it, and it looks quite attractive on one’s resume.
How To Make Money From Blogging?
One needs to have patience and commitment along with some engaging and interesting stuff to build traffic and followers. Also, to build traffic the blogger must promote their blogs. They can do so with the help of various social media platforms and through their family and friend circles. Paid advertising can also be used by the blogger to get a larger audience for their blogs. Once, they have created traffic, it is important to keep the viewers engaged in the blogs.
Some of the ways through which an individual can earn enough money through blogging to support their family and meet their expenses are:
Monetise with CPM or CPC Ads
Placing ads on a blog is one of the most common ways for a blogger to make money. There are two types of advertisements that are frequently used:
- CPC or PPC ads: Ads that are Cost Per Click (also known as pay per click) are generally banners that is posted in the content or sidebar. The blogger gets money each time a reader clicks on that ad.
- CPM Ads: CPM advertising, or “cost per 1,000 impressions,” are advertisements that pay the blogger a fixed amount of money based on how many people see the ad.
Google AdSense is probably the most common network for placing these types of advertisements. The blogger does not have to deal directly with advertisers with this program, he/she has to just simply display the banner on the site, Google selects advertisements that are relevant to the content, and the viewers click on the ads.
Sell Private Ads
Working with ad networks is not the only option when it comes to selling ads. If the blogger gets enough traffic, advertisers can come directly and ask him/her to place their ad on their site. The bloggers can also contact the advertisers themself. There are no middlemen involved in this case which means that the blogger can set their own advertising rates.
Selling private ads can take the form of banners, buttons, or links. The blogger can even earn money writing sponsored articles in which they write or review an advertiser’s product or service. Another option is to write a featured article or series, where they can write on any topic, but the advertiser pays for a “Brought to you by” mention in the content.
The ways of making money with it can vary. For example, the blogger can charge a one-time fee for a link in a post. If the blogger host banner ads, then they can charge their partner monthly.
Sell Digital Products
If the blogger does not prefer advertising other people’s products on their site or is looking for another source of income, they can consider selling digital products. This can include things like:
- courses / workshops
- Images, videos or music that people can use in their own content.
- Apps, plugins, or themes
The blogger should remember that if they are choosing any of these avenues, they should make it relevant and useful for their readers. Many bloggers make the mistake of assuming that they are developing a product that their readers need. Listen to the readers first, and then create a digital product that meets their needs.
Selling memberships to exclusive areas of the website is another way to make money. A career blog, for example, might charge $10 per month for users to access their job board. Memberships to a startup business blog’s forums, where people can get tailored advice about their firm, may be sold.
These are some of the ways through which one can monetize their blogs. Blogging has now taken the form of a profitable online profession and a lot of people have started getting into it. Being a blogger is a great experience as the blogger is his own boss, has flexible schedules, and they can do blogging wherever and whenever it is convenient.
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